The complete stories of my most recent efforts are still being put together. In the meantime, please enjoy these previews of some of the final (and ongoing) work.
I was brought in to design an appropriately elegant product details overlay to support our customer's immersive exploration of the Bloomingdale's 150th anniversary virtual store.
Macy's Live empowers shoppers to both attend live shopping events, hosted by Macy's associates and partner brands, and discover relevant pre-recorded content.
Fragrance Finder aims to digitally reflect the in-store customer experience of shopping for the perfect scent, creating comfort and confidence without the ability to smell a product before purchase.
Certain purchases can feel very personal, and require an additional layer of personalization that can be difficult to achieve digitally. Virtual Try-On enables our customers to try and compare lipstick, blush, and eyeliner in real time.
MORE TO COME
All of these projects continue to evolve and took collaboration with incredible teams I'm lucky to learn from and work with. Feel free to reach out to learn more - always happy to share those stories.
